Formula One’s™ worldwide influence reinforces the sport’s value as teams integrate partners into their broader strategy. Growing investment across industries is sparking conversations about how teams and their partners can use technology, branding and new models of collaboration to create value beyond race weekend.
Join Axios Live and The Race in Las Vegas for an event exploring the evolving business of Formula Oneâ„¢ partnerships as the sport strives to increase its reach.
Contact events@axios.com if you have any questions.
Please see our Axios event rules here.
